Bike by Emi Pro LED front bike light

Bike by Emi Pro is a private label brand specialized in cycling peripherals and accessories. The brand is managed by Emi Pro S.r.l., an Italian company that focuses on the distribution and commercialization of biking equipment primarily for the European retail market.

Like many cycling accessory brands in this category, manufacturing is carried out in China to optimize production costs while meeting standard safety requirements for bike illumination. The ultimate owner of the brand is the Italian entity Emi Pro S.r.l., based in Verona, which oversees the product design, branding, and supply chain logistics for retailers like Unico and other discount or specialty stores.