Royal Club tonic water/soft drink

Royal Club is a sophisticated soft drink brand with a long heritage dating back to 1812. Originally synonymous with high-quality tonic waters and fruit-based refreshments, it has positioned itself as the 'adult' choice in the soft drink market. The brand is particularly famous for its Tonic Water, Ginger Ale, and Bitter Lemon varieties, often marketed with the iconic 'Royal Club' branding that emphasizes a premium experience.

The manufacturing of Royal Club is centered in the Netherlands, where it remains a household name. Over the decades, ownership transitioned from its original founders through various beverage conglomerates. Today, the brand is a key asset within the portfolio of Vrumona, a major Dutch beverage manufacturer. Vrumona itself is a wholly-owned subsidiary of the Royal Swinkels family brewing business (formerly Swinkels Family Brewers), ensuring that the brand remains under Dutch ownership and continues to be produced with traditional quality standards for the European market.