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SunBites is a globally recognized brand of multigrain snacks known for their crunchy texture and focus on whole-grain ingredients. The brand was originally created by PepsiCo as part of its effort to expand into the 'better-for-you' snack category. These snacks are typically made from a blend of corn, wheat, and oats, marketed as a wholesome alternative to traditional potato chips.
Manufacturing of SunBites takes place in multiple countries to serve local markets; for instance, products sold in Europe are often produced in Spain or the United Kingdom, while other regions have their own dedicated facilities. The brand is a core part of the Frito-Lay portfolio, a subsidiary of the American multinational PepsiCo. PepsiCo manages the brand's global strategy from its headquarters in Purchase, New York, ensuring consistent quality and availability across international markets.
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