Made O'Meter
Discover where a brand or product originates
Alpro is a pioneering brand in the plant-based food industry, originally founded in Belgium in 1980 by Philippe Vandemoortele as part of the Vandemoortele Group. The brand focused on soy-based products before expanding its portfolio to include almond, coconut, and oat alternatives. The specific product shown indicates that the coconut is harvested in Southeast Asia and processed ('préparée') in the brand's workshops in Italy.
In 2017, Alpro became part of the Danone group following Danone's acquisition of WhiteWave Foods. Today, Alpro is a core component of Danone's plant-based division, reflecting a global shift toward sustainable and dairy-free options. While originally a Belgian entity, its strategic ownership now lies with the French multinational Danone, ensuring a wide distribution network across Europe and beyond.
Report a bug/Feedback
disclaimer
poweredBy