Made O'Meter
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Foxy is a prominent European brand specializing in tissue products, including toilet paper, kitchen towels, napkins, and facial tissues. The brand was launched in the Italian market in 1982 by Industrie Cartarie Tronchetti (ICT) Group. It is well-recognized for its mascot, a small female fox, which was originally designed by the famous Italian cartoonist Bruno Bozzetto.
Today, Foxy is a leading name in the household tissue sector across several European countries, including Italy, Poland, Spain, and France. The brand is owned and manufactured by the ICT Group, an Italian multinational founded in the Lucca papermaking district. The company maintains a strong focus on high-quality raw materials and innovative products, such as pH-neutral toilet paper and specialized kitchen towels. Manufacturing occurs in several European locations where ICT operates its integrated paper mills and converting plants, including Italy, Poland, Spain, and the United Kingdom.
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