BEAR Fruit Snacks

BEAR Fruit Snacks is a well-known brand specializing in healthy, 100% fruit-based snacks for children and adults. The brand was founded in the United Kingdom with a mission to provide snacks made from pure fruit without any added sugars, concentrates, or preservatives. Its product range includes popular items like 'yoyos' (fruit rolls) and fruit paws, which are widely available in supermarkets across the UK and internationally.

In 2015, the brand's parent company, Urban Fresh Foods, was acquired by the Belgian confectionery giant Lotus Bakeries. Under Lotus Bakeries' ownership, BEAR has expanded its global reach while maintaining its commitment to simple, natural ingredients. While the brand originated in London, its manufacturing involves sourcing high-quality fruit from various regions around the world to ensure year-round availability and quality.