VitaePro dietary supplement

VitaePro is one of the most recognized dietary supplement brands in the Nordic region, primarily known for its subscription-based model. Originally developed in Norway, the brand focuses on providing a combination of antioxidants, vitamins, and plant extracts designed to support joint health, muscle function, and the immune system.

The brand was established by the Norwegian company NutraQ AS (formerly Proteinfabrikken and later NutraQ) in 2002. Since then, it has expanded its presence significantly across Scandinavia and parts of Central Europe. In 2021, the brand's ownership transitioned when the Norwegian multi-brand consumer goods company Orkla, through its Orkla Care division, acquired 100% of the shares in NutraQ. Today, VitaePro remains headquartered in Oslo and is produced according to high Norwegian quality standards for the health and wellness market.