Urban Decay All Nighter setting spray

Urban Decay's All Nighter Setting Spray is one of the most iconic products in the beauty industry, known for its ability to keep makeup in place for up to 16 hours (recently updated to 24 hours). The brand was founded in 1996 in Newport Beach, California, by Sandy Lerner, Wende Zomnir, David Soward, and Patricia Holmes, with a mission to challenge traditional beauty standards through edgy, high-performance cosmetics.

For many years, the All Nighter formula was developed in an exclusive partnership with the American brand Skindinavia. However, in mid-2025, Urban Decay and its parent company, L'Oréal, ended this long-standing partnership to reformulate the product in-house. While historically the product was heavily associated with US-based manufacturing through Skindinavia's facilities, L'Oréal's global production network means manufacturing can occur across multiple locations, though it remains primarily produced in the United States for many global markets.

Urban Decay was acquired by the French beauty conglomerate L'Oréal in 2012. As of 2026, it remains a key subsidiary within L'Oréal's Luxe division, headquartered in Clichy, France.