Carrefour Companino Vitalive cat food

Carrefour Companino is a specialized private-label pet food brand launched by the French retail giant Carrefour. Introduced as part of the company's 'Act For Food' strategy, Companino was designed to provide high-quality, nutritional options for pets at accessible price points. The Vitalive range specifically focuses on healthy, balanced nutrition to maintain the vitality of adult cats and dogs.

As a private-label (store brand) product, it is manufactured through partnerships with leading European pet food producers such as United Petfood or Partner in Pet Food (PPF), which operate factories across France, Belgium, and various Eastern European countries. This distributed manufacturing model allows Carrefour to optimize logistics and maintain competitive pricing across its international network of hypermarkets and supermarkets.

The brand remains under the ultimate ownership of the Carrefour Group (Groupe Carrefour), headquartered in France. Since its inception in 1959, Carrefour has grown into one of the world's largest retailers, consistently expanding its house-brand portfolio to compete with premium global pet food manufacturers while ensuring strict quality control standards.