Cipster potato snack

Cipster is one of Italy's most iconic savory snacks, famously known for its unique light, puffy texture and signature 'crunch.' Launched in the late 1960s, it quickly became a staple in Italian aperitifs and social gatherings. The product is primarily made from potato flakes and is recognized for its gluten-free recipe and its distinctive red cardboard box packaging.

The brand is part of the Saiwa portfolio, a historic Italian biscuit and snack manufacturer founded in Genoa. Today, Cipster is produced in Italy, ensuring it maintains its traditional quality and flavor profile. Ownership of the brand has transitioned through various corporate mergers over the decades, eventually becoming part of the global snacking giant Mondelēz International.