Fairy Non Bio pods

Fairy is a storied brand with a heritage dating back to 1898 in the United Kingdom, where it originally launched as a green household soap bar produced by Thomas Hedley & Co. in Newcastle upon Tyne. The brand was acquired by the American multinational Procter & Gamble (P&G) in 1930. While P&G is a global giant based in the United States, Fairy remains a household staple specifically across the UK and Ireland, where it is often voted the number one brand for sensitive skin.

Today, Fairy Non Bio pods are part of a wide range of fabric care products. Manufacturing for these laundry capsules typically occurs at various Procter & Gamble facilities across Europe, including sites in France and the UK, to serve the regional market. The brand continues to be owned and managed by P&G, maintaining its reputation for being 'huggably soft' and gentle on skin through its iconic baby mascot, Bizzie, who has been a face of the brand since the 1930s.