Made O'Meter
Discover where a brand or product originates
Cif is a globally recognized household cleaning brand, perhaps most famous for its abrasive cream cleaner. Originally launched in France in 1965, the brand was created to provide a powerful yet non-scratching solution for modern household surfaces like enamel and stainless steel. Over the decades, Cif has expanded its product line to include specialized trigger sprays, such as the bathroom cleaner seen here, designed to target limescale and soap scum.
The brand is owned by the British consumer goods giant Unilever. Historically, Cif has been marketed under several different names depending on the region—including Jif in the UK and Australia, Viss in Germany, and Vim in Canada and India. In the early 2000s, Unilever undertook a massive 'brand harmonization' effort to rename most European versions to Cif to streamline marketing and production. Today, Cif products are manufactured in multiple locations worldwide to serve over 60 countries, with major production facilities located in Europe and Asia to support its vast global distribution network.
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