Made O'Meter
Discover where a brand or product originates
Red Band is a renowned Dutch confectionery brand established in 1928 in Roosendaal, Netherlands. It is celebrated for its diverse range of fruit-flavored gums, licorice, and mixed sweets. The brand has a long-standing heritage in the Dutch market, where it is a household name for quality treats like fruit keys and sour tongues.
While the brand originated in the Netherlands, its manufacturing now spans several European locations under its parent company, Cloetta. Significant production facilities are located in Oosterhout (Netherlands) and Levice (Slovakia). Since the merger of Cloetta and Leaf in 2012, Red Band has been a core brand within the portfolio of Cloetta AB, a Swedish company headquartered in Solna. Today, Cloetta continues to manage Red Band's distribution across Europe, maintaining its status as a leading sugar confectionery brand.
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