Nidra Sapone Latte

Nidra is a well-established Italian personal care brand, particularly famous for its milk-protein-based skin products, often represented by its iconic "milk bottle" packaging. The brand was originally part of the portfolio of the American multinational Colgate-Palmolive.

In December 2015, the Italian company Mirato S.p.A. acquired Nidra (along with Glicemille) from Colgate-Palmolive as part of its strategy to strengthen its leadership in the body care sector. Today, the product is primarily manufactured in Italy, specifically at the Mirato facilities in Landiona (Novara), ensuring its Italian heritage and production quality are maintained.