New York Bakery Co Bagels

New York Bakery Co is a leading brand of authentic New York-style bagels, widely available across Europe and especially popular in Spain. Despite its name and branding reflecting the iconic spirit of New York City, the brand's primary manufacturing operations are located in the United Kingdom, specifically at their large-scale production facility in Rotherham, South Yorkshire.

The brand was originally inspired by the traditional recipes found in Manhattan's bakeries and was brought to the UK market in the 1990s. Today, it is part of the global portfolio of Grupo Bimbo, a Mexican multinational that is the world's largest baking company. Grupo Bimbo acquired the brand as part of its strategic expansion in Europe. In Spain and Portugal, the products are typically managed and distributed through Grupo Bimbo's local subsidiaries, ensuring that the 'New York' taste is delivered fresh to local supermarkets.