Santa Maria Spices and Tex-Mex

Santa Maria is a leading European spice and Tex-Mex brand with a rich history dating back to a small spice shop opened in Gothenburg, Sweden, in 1911. Originally known as Nordfalks, the brand evolved over decades into a household name, specializing in high-quality seasonings and eventually pioneering the Tex-Mex food category in the Nordic region during the 1990s.

Today, Santa Maria is the flagship brand of the World Foods division within the Paulig Group. While the brand has its roots and primary manufacturing hubs in Sweden and Estonia, its reach is international, providing products to over 25 markets. The company maintains a strong focus on sustainability and flavor innovation, continuing as a dominant force in the European culinary landscape under the stewardship of its Finnish parent company.