Etxeondo cycling apparel

Etxeondo is a premier cycling apparel brand originating from the Basque Country in Spain. Founded in 1976 by Francisco Rodrigo, the brand's roots are deeply tied to high fashion and technical excellence; Rodrigo originally worked in a sublimation workshop for luxury houses like Dior and Balenciaga before pivoting his expertise to cycling.

The brand is renowned for maintaining a high level of artisanal craftsmanship, with its primary design and manufacturing facilities located in Irura and Castejón, Spain. Unlike many competitors that outsource to varied international locations, Etxeondo prides itself on its 'Made in Spain' heritage, allowing for meticulous quality control over its jerseys, bib shorts, and technical layers.

Historically, Etxeondo has been a staple in the professional peloton, outfitting legendary riders such as Miguel Induráin and Sean Kelly. As of 2026, the company remains an independent, family-owned entity, continuing to produce elite-level gear for both professional athletes and enthusiasts worldwide from its headquarters in the Gipuzkoa province.