Made O'Meter
Discover where a brand or product originates
Adidas is a global powerhouse in the sporting goods industry, originally founded by Adolf Dassler in Herzogenaurach, Germany. The brand's history is rooted in the early 1920s when Dassler began producing sports shoes in his mother's laundry room, eventually leading to the official registration of Adidas in 1949 after a split with his brother, who went on to form Puma.
While the company maintains its global headquarters and high-tech 'Speedfactory' R&D in Germany, the vast majority of its manufacturing is outsourced to independent third-party manufacturers. Most production takes place in Asia, with Vietnam, Indonesia, and China serving as the primary hubs for footwear and apparel production. This distributed supply chain allows the brand to meet global demand efficiently.
As of the mid-2020s, Adidas AG remains an independent, publicly traded corporation listed on the Frankfurt Stock Exchange. It is not currently a subsidiary of any larger conglomerate, though it operates numerous regional subsidiaries worldwide to manage distribution and marketing. The brand continues to focus on innovation, sustainability, and its iconic 'three stripes' identity.
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Made O'Meter uses AI-powered analysis to estimate production origins. Results are not always 100% accurate.
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