Esselunga Equilibrio Puffed Spelt

Esselunga Equilibrio is a private label brand primarily focused on nutritional balance and healthy food choices, owned by the major Italian supermarket chain Esselunga. The specific product shown is 'Farro Soffiato' (Puffed Spelt), which is marketed as part of a 100% Italian supply chain.

Manufacturing typically occurs in Italy through specialized suppliers who work under contract for Esselunga S.p.A. The brand belongs entirely to the Caprotti family through their holding company, maintaining it as one of the few large retail groups in Italy that remains under Italian ownership. The product emphasizes high fiber content and local ingredient sourcing.