Finish Ultimate Plus Dishwasher Detergent

Finish is one of the world's leading brands for automatic dishwashing products. The brand was originally created by the American company Economics Laboratory in 1953, which later became EcoLab. In 1987, the consumer products division of EcoLab, including Finish, was acquired by J.A. Benckiser.

Today, the brand is owned by Reckitt Benckiser (now known as Reckitt), a British-Dutch multinational consumer goods company. Reckitt was formed in 1999 through the merger of Benckiser N.V. and Reckitt & Colman plc. Manufacturing of Finish products occurs in multiple locations across Europe and North America to serve global markets, often involving regional distribution through local subsidiaries such as Reckitt Benckiser (Portugal), S.A.