Vernel fabric softener

Vernel is a pioneering European liquid fabric softener brand that was first introduced to the market in 1968. Originally developed in Germany, it was marketed as a revolutionary household product designed to make laundry softer to the touch and provide it with a long-lasting, fresh fragrance. Over the decades, the brand has remained at the forefront of the laundry care industry by incorporating sustainable formulas and innovative scent-release technologies.

The brand is a core part of the laundry and home care portfolio of the German multinational Henkel. While its spiritual home is Germany, Vernel is manufactured in several major Henkel production facilities across Europe and international markets to serve regional demand. In many countries, particularly in Central and Eastern Europe, the brand is widely recognized by the 'Vernel' name, whereas in other regions like Germany, Austria, and Switzerland, it is marketed under the sibling brand name Silan.