Ausonia Talcum Powder

Ausonia is a historic brand widely recognized in the Iberian Peninsula for its personal care and hygiene products. Originally founded in Spain, the brand became a household name particularly for its sanitary pads and talcum powder.

Starting as a local Spanish initiative under the company Fabra, it later entered a joint venture (Arbora) and eventually fell under the complete ownership of the American multinational Procter & Gamble (P&G). Today, the brand is part of P&G's global portfolio, benefiting from its international supply chain.

Manufacturing of Ausonia products, including its talcum powder and feminine care lines, primarily takes place in Europe, specifically Spain, though P&G's integrated manufacturing network means components and finished goods can be produced in multiple locations globally.