Made O'Meter
Discover where a brand or product originates
Florette is a leading European brand specializing in pre-washed, ready-to-eat salad mixes and fresh vegetables. The brand was originally established in France during the 1980s by the Soleco cooperative. It revolutionized the market by introducing innovative packaging techniques that kept fresh greens crisp for longer periods without the use of preservatives.
Today, Florette is owned by Agrial, a major French agricultural cooperative. The company maintains a robust production network with multiple processing sites across Europe, including France, Spain, and the United Kingdom. This local manufacturing strategy ensures that produce moves from harvest to packaging as quickly as possible to maintain peak freshness for consumers. The brand continues to focus on sustainable farming practices and expanding its range of healthy, plant-based food options.
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