Made O'Meter
Discover where a brand or product originates
Kleenex is one of the most iconic brands in the personal hygiene sector, best known for its range of facial tissues. The brand was originally developed by Kimberly-Clark in the United States during the early 1920s as a cold cream remover. Since then, it has become a global synonym for disposable tissues.
In the Australian market, Kleenex products are traditionally manufactured locally at Kimberly-Clark's manufacturing facilities, such as the Millicent Mill in South Australia. This ensures that the products meet local standards while supporting domestic production. The brand continues to lead the market by incorporating skin-soothing ingredients like Aloe Vera and Vitamin E into their specialized tissue lines.
Ownership of the brand remains with the original founding company, Kimberly-Clark Corporation, which is headquartered in Irving, Texas. As a multi-billion dollar multinational corporation, Kimberly-Clark manages the brand globally, while its subsidiary, Kimberly-Clark Australia, handles regional manufacturing and distribution.
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Made O'Meter uses AI-powered analysis to estimate production origins. Results are not always 100% accurate.
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