Edgell Sliced Beetroot

Edgell is a cornerstone of the Australian food industry, renowned for its wide variety of canned and frozen vegetables. The Sliced Beetroot featured in the image is a classic pantry staple, proudly promoting its use of Australian-grown beetroot. The brand highlights its local heritage with prominent 'Australian Beetroot' labeling on the front of the packaging.

The Edgell brand was originally established in New South Wales, Australia, by Robert Gordon Edgell in 1926. It began as a small family operation and eventually grew into one of the country's most recognized food labels. Over the decades, ownership transitioned from the founding family to larger corporate entities, eventually becoming part of the Simplot Australia portfolio.

Today, Edgell is owned by the J.R. Simplot Company, a privately held American multinational agribusiness headquartered in Boise, Idaho. Despite its American ownership, Edgell maintains a heavy focus on Australian manufacturing and sourcing, operating several processing facilities across the country to ensure that products like their canned beetroot remain deeply connected to Australian agriculture.