Fresh 'n Fruity Simply Passionfruit Low Fat Yoghurt

Fresh 'n Fruity is a prominent dairy brand that originated in New Zealand, specifically created to offer fruit-infused yoghurt products to the local market. It was originally developed by the New Zealand Dairy Board (now part of Fonterra) and has become a staple in New Zealand households known for its creamy texture and real fruit pieces.

The product is manufactured in New Zealand, utilizing local dairy sourcing to maintain freshness and quality. While the brand has deep New Zealand roots and was long associated with Fonterra, the yoghurt brand portfolio (including Fresh 'n Fruity and Meadow Fresh) was acquired by the French multinational dairy corporation Groupe Lactalis in 2020 through its subsidiary. This transition shifted the ultimate ownership to France, while maintaining the brand's local production and heritage within the Oceania region.