Estathé

Estathé is a flagship Italian beverage brand famous for its real tea infusion process. Launched in 1972 by the Ferrero Group, it was one of the first ready-to-drink cold teas on the market. The product is widely recognized by its iconic ribbed plastic cup packaging and its distinctive taste derived from natural tea leaves.

Today, the brand remains a core part of the Ferrero family of products. While its heart and primary production facilities are located in Italy—specifically in plants such as Alba or Pozzuolo Martesana—its distribution and manufacturing support the global expansion of the Ferrero empire. The brand maintains a commitment to avoiding artificial dyes and preservatives, staying true to its original Mediterranean heritage.