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Hayday Ready-to-Drink Coffee

ownerTencent Holdings Ltd. (China)
originFinland
manufacturedPhilippines

Hayday is a contemporary ready-to-drink (RTD) coffee brand that has gained popularity in the Southeast Asian market, particularly in the Philippines. Known for its convenient canned coffee options like Cold Brew and Dirty Latte, the brand caters to the fast-paced lifestyle of urban consumers seeking premium coffee experiences at an accessible price point.

The brand was developed by the Philippine-based food and beverage company, Monde Nissin Corporation. Manufacturing primarily takes place within the Philippines to maintain supply chain efficiency and product freshness for its core consumer base. Since its launch, Hayday has differentiated itself through minimalist packaging and a focus on high-quality ingredients, positioning itself above traditional instant coffee options.

As a brand under the Monde Nissin umbrella, Hayday benefits from extensive distribution networks. Monde Nissin is a major player in the global food industry, most famous for its Lucky Me! noodles and its acquisition of the meat-alternative brand Quorn. The company remains headquartered in the Philippines, maintaining its status as one of the country's largest homegrown multinational corporations.

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