Lambretta Motor Scooters

Lambretta is an iconic brand of motor scooters that originated in Milan, Italy, in the late 1940s. Created by Ferdinando Innocenti, these scooters became a global symbol of style and post-war mobility. Following the closure of the original Innocenti factory in Italy in the early 1970s, the brand's legacy continued through various licensing agreements and international production hubs, most notably in India with Scooters India Limited.

In recent years, the brand has undergone a significant revival managed by the Lambretta Consortium. Production for modern Lambretta models is primarily carried out in specialized facilities in Thailand and China under strict quality controls to maintain European standards. This global manufacturing strategy allows the brand to remain competitive while serving a worldwide enthusiast market.

Today, the brand is owned by Innocenti SA, based in Lugano, Switzerland. This entity oversees the global trademark rights and design direction, ensuring that new models pay homage to the classic Italian aesthetic while incorporating modern technology. Through its subsidiary Lambretta GmbH and various international distributors, the brand continues to expand its reach across Europe, Asia, and the Americas.