Yves Saint Laurent Beauty

Yves Saint Laurent (YSL) is a luxury fashion and beauty house founded in 1961 by Yves Saint Laurent and Pierre Bergé. While the brand initially focused on high-fashion garments (Haute Couture), its beauty line, YSL Beauté, has become a global leader in prestige cosmetics and fragrances.

Since 2008, the beauty and fragrance division has been owned and managed by L'Oréal under a long-term licensing agreement with Kering (the owner of the fashion house). This strategic partnership allows the brand to leverage L'Oréal's extensive research and manufacturing capabilities. High-end fragrances and makeup are predominantly manufactured in France, maintaining the brand's heritage of luxury and quality.