Made O'Meter
Discover where a brand or product originates
Viakal is a renowned brand specializing in the removal of limescale and the prevention of water stains on bathroom and kitchen surfaces. Originally developed to tackle the hard water problems common in European households, Viakal has become a household name for its effective anti-limescale technology.
The brand was originally part of the Procter & Gamble (P&G) portfolio. While P&G has streamlined its brand lineup over the decades, Viakal remains a core part of its home care division in many international markets. In Italy, where the brand is exceptionally strong, it is manufactured locally to serve the Mediterranean market. Today, the brand is owned by the American multinational consumer goods corporation, Procter & Gamble.
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