Pågen LingonGrova bread

LingonGrova is one of Sweden's most popular and iconic bread varieties, produced by the bakery company Pågen. Originally launched in the early 1990s, it gained fame for its unique combination of whole grain rye and sweet lingonberries, a staple of Scandinavian culinary tradition.

The product is manufactured in Sweden at Pågen's bakeries located in Malmö and Gothenburg. Pågen remains a family-owned business, maintaining a strong focus on Swedish grain and traditional baking methods while expanding its reach across Northern Europe. The brand's identity is deeply rooted in Swedish culture, often featuring the 'Från Sverige' (From Sweden) label to indicate local origin and production.