Farmer Peanuts (Erdnüsse)

Farmer is a well-known private label brand primarily associated with the Swiss retail giant Migros. The brand focuses on offering a wide variety of nuts, dried fruits, and snack bars. While the brand itself is a staple of Swiss retail culture, the raw ingredients like peanuts are sourced globally from major producing regions before being processed.

The products are typically manufactured or packaged for Migros, often through their own internal processing subsidiaries such as Delica AG. This vertical integration allows for strict quality control and simplified logistics within the Swiss market and its neighbors. Ownership of the brand remains entirely within the Migros Cooperative (Migros-Genossenschafts-Bund), ensuring the brand stays linked to its Swiss heritage while sourcing materials internationally.