Made O'Meter
Discover where a brand or product originates
More Protein is a core product of More Nutrition, a brand that gained significant popularity through social media and influencer marketing. The brand focuses on calorie-reduced and protein-rich nutrition alternatives. It was originally founded in Germany to provide high-quality supplements that help consumers maintain a healthy lifestyle without sacrificing taste.
In 2022, a majority stake in The Quality Group (TQG), which includes More Nutrition and ESN, was acquired by CVC Capital Partners. This acquisition significantly scaled the brand's production and distribution capabilities. While originally a local German startup, it is now part of a major investment portfolio, with manufacturing largely concentrated in Germany to maintain high quality standards.
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