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Breeze liquid detergent

ownerMirato S.p.A. (Italy)
originItaly
manufacturedmultipleCountries

Breeze is a prominent laundry detergent brand specializing in high-performance stain removal for various washing conditions. Originally developed as a household staple in Western markets, its presence has shifted significantly toward Southeast Asia, where it remains a market leader.

The manufacturing of Breeze is conducted in multiple countries to serve regional consumer demands efficiently. Significant production facilities are located in nations like Thailand and the Philippines. This localized manufacturing strategy helps the parent company customize formulas for specific water types and regional climate needs.

Breeze is currently owned and managed by Unilever, a British multinational consumer goods company. While the brand was once part of the Lever Brothers portfolio in various global regions, it is now strategically positioned within Unilever's Home Care division, benefiting from global research and development resources to lead innovations in eco-friendly and concentrated liquid detergents.

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