Nakd Lemon Cake raw fruit & nut bars

Nakd is a prominent brand in the healthy snacking sector, specifically known for its raw fruit and nut bars that emphasize natural ingredients and minimal processing. The brand was founded with a focus on 'wholefood' principles, ensuring that their products contain no added sugars or syrups, catering to health-conscious consumers and those with dietary restrictions such as vegan or gluten-free needs.

While the brand originated in the United Kingdom under Natural Balance Foods, it has seen significant growth and corporate evolution. Since 2015, the brand has been under the majority ownership of Lotus Bakeries, a major Belgian food corporation. This partnership allowed Nakd to expand its distribution significantly across Europe and internationally, while maintaining its core manufacturing operations primarily within the United Kingdom to ensure product consistency and quality standards established at its inception.