Cif Cleanboost Cream

Cif is a globally recognized brand of household cleaning products, most famous for its cream-based abrasive cleaners. The brand was first launched in France in 1965 as Cif, although it is known in many other markets by different names such as Jif or Viss. It was specifically formulated to clean tough kitchen and bathroom surfaces without the harsh scratching associated with powder cleansers.

Today, Cif is a key asset in the Unilever portfolio. While it originated in France, manufacturing is highly decentralized to serve regional markets efficiently. Products found in the European market are typically manufactured in facilities across the United Kingdom, Hungary, or Italy. The brand continues to innovate with its 'Cleanboost' formula and more sustainable packaging initiatives, such as the use of recycled plastic bottles visible in many consumer markets.