Hero Cassis Zero

Hero Cassis is a iconic blackcurrant-flavored carbonated soft drink that has a unique heritage rooted in the Netherlands. The brand's signature flavor is derived from blackcurrants grown on the islands within the province of Zeeland, providing a distinct European profile that differentiates it from other berry-flavored sodas.

Originally launched by the Hero Group, the product is primarily manufactured in the Netherlands where it remains a household staple. Over decades, it has evolved into a range of options including the 'Zero' sugar-free variant shown here, maintaining its connection to the original recipe and processing methods established in the early 20th century.

Today, the brand remains under the ownership of the Hero Group (Hero AG), a major international food and beverage company headquartered in Lenzburg, Switzerland. While the parent company has global reach, the specific Cassis line remains deeply tied to Dutch production and consumption habits, distributed through various regional subsidiaries under the Hero umbrella.