Made O'Meter
Discover where a brand or product originates
Ritz crackers are one of the most iconic savory snack brands globally, recognized for their buttery flavor and distinctive scalloped edges. Originally launched in the United States during the Great Depression by the National Biscuit Company (Nabisco), the brand was marketed as an affordable luxury. Over the decades, Ritz has expanded its product line to include various formats such as the 'Bakery Breaks' shown here, which are designed for portion-controlled snacking.
While the brand has its roots in the US, it is now part of the snacks powerhouse Mondelēz International. Manufacturing for Ritz products occurs in numerous facilities around the world to serve local markets; for instance, many UK and European Ritz products are produced in facilities within the EU or the UK, while North American stock is primarily produced in the US and Mexico. The brand remains a dominant player in the global biscuit and cracker market under Mondelēz's extensive portfolio.
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