Liquid Death Sparkling Water

Liquid Death is a beverage brand that has disrupted the traditional bottled water market with its heavy metal aesthetic and eco-friendly message. Originally conceived in the United States, the brand gained viral popularity through its 'Murder Your Thirst' marketing campaign and its commitment to using infinitely recyclable aluminum cans rather than plastic bottles.

The water itself is sourced and manufactured in the Austrian Alps, specifically sourced from subterranean mountain springs. This unique combination of Austrian sourcing and American creative marketing has allowed the brand to expand rapidly into international markets while maintaining a premium positioning. The company is owned by its parent entity in the United States, backed by various venture capital firms and private investors, as it continues to grow its product line into teas and flavored carbonated beverages.