Unox Gelderse rookworst

Unox is a classic Dutch brand, most famous for its Gelderse Rookworst (smoked sausage), which has become a cultural staple in the Netherlands, particularly served with 'stamppot'. Originally founded in Oss in 1937, the brand was created by the Hartog family as a labels for their meat products.

Today, Unox stands as one of the most prominent brands under the Unilever portfolio. While the brand remains deeply rooted in Dutch heritage and continues to manufacture its primary sausage products within the Netherlands (traditionally in Oss), its ownership is managed by a multinational giant. Unilever, a British multinational, oversees the brand's global strategy and distribution. The product often carries the 'Beter Leven' (Better Life) quality mark, reflecting the brand's commitment to improved animal welfare standards in its supply chain.