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Tuborg Grøn 0.0% is a non-alcoholic pilsner-style beverage produced by the historic Tuborg Brewery. Founded in 1873 by Philip Heyman and C.F. Tietgen in Hellerup, Denmark, Tuborg quickly became one of the country's most iconic beer brands. Its flagship product, Tuborg Grøn (Green), was first introduced in 1880 and has since grown into a global brand.
In 1970, Tuborg merged with its long-time rival Carlsberg to form United Breweries A/S, which eventually evolved into the modern-day Carlsberg Group. While the original Hellerup brewery closed in the 1990s, production moved to the Fredericia brewery in Jutland, which serves as the primary hub for Tuborg in Denmark today. As a global brand within the Carlsberg portfolio, Tuborg is also brewed under license in over 70 countries to meet local market demands.
This specific 0.0% variant is crafted to maintain the traditional pilsner profile by brewing it as a standard beer and then gently removing the alcohol. The brand remains under the ultimate ownership of the Carlsberg Group, headquartered in Copenhagen, which is one of the world's leading brewing organizations.
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