Cien Mascarilla Silver Cabello Blanco y Platino

Cien is a private label brand primarily sold through the German discount supermarket chain Lidl. The 'Mascarilla Silver Cabello Blanco y Platino' is a purple-toned hair mask designed to neutralize yellowish tones in white, grey, or platinum blonde hair.

Most Cien cosmetic and personal care products are manufactured in Germany. A significant portion of the brand's portfolio is produced by private-label specialists such as Mann & Schröder GmbH, a major German manufacturer of hair and body care products established in 1951.

As a house brand of Lidl, it is ultimately owned by the Schwarz Group (Schwarz Gruppe), a multi-national retail group headquartered in Neckarsulm, Germany. The Schwarz Group is one of the largest retailers in the world and also owns the Kaufland hypermarket chain.