Nivea Fresh Cherry Anti-perspirant

Nivea is an iconic German brand that has become a global leader in skin and body care since its inception. The brand was founded in 1911 by Dr. Oscar Troplowitz, who leveraged a breakthrough emulsifier called Eucerit to create the first stable oil-and-water-based cream. The name 'Nivea' itself is derived from the Latin words for 'snow-white,' reflecting the purity and color of its flagship product.

Today, Nivea is owned by Beiersdorf AG, a multinational corporation headquartered in Hamburg, Germany. While the brand has deep German roots and maintains significant manufacturing facilities there, its products are manufactured in various locations worldwide to serve different regional markets. Beiersdorf is majority-owned by Maxingvest AG, ensuring that the brand remains under German corporate control as it continues to innovate in the personal care sector.