Farmer Classic Apple Cereal Bar

Farmer is a well-established Swiss brand specializing in cereal and muesli bars, particularly recognized as a staple product of Migros, Switzerland's largest retail cooperative. Launched in 1979, the brand has become a household name in Switzerland, known for its variety of 'Soft' and 'Crunchy' snack bars.

The product is manufactured in Meilen, Switzerland, at a dedicated production facility operated by Delica AG (formerly Midor AG). Delica is a core part of Migros Industrie, the manufacturing arm of the Migros Group, ensuring that the entire production chain—from product development to final packaging—remains within the Swiss cooperative's ecosystem.

Ownership of the brand rests with the Federation of Migros Cooperatives, headquartered in Zurich. As a cooperative-owned entity, the brand serves as a prime example of Switzerland's unique retail landscape where the manufacturer, distributor, and retailer are often part of the same consumer-owned organization.