Mulino Bianco Pan Goccioli

Mulino Bianco is an iconic Italian brand of bakery products, snacks, and cookies. It was launched in 1975 by the Barilla Group to diversify their offerings beyond traditional pasta. The brand's identity is deeply rooted in Italian culture, often associated with nostalgia and the simplicity of nature, famously represented by the 'White Mill' image.

Pan Goccioli are soft brioche-style buns enriched with chocolate drops, marketed as a wholesome snack or breakfast item. They are produced across several manufacturing facilities in Italy, including plants in Novara, Ascoli, Cremona, Melfi, and Rubbiano. The brand remains under the ultimate ownership of the Barilla Group, a family-owned multinational food company headquartered in Parma, Italy, which has maintained leadership in the bakery sector for decades.