Adidas Ice Dive deodorant

Adidas Ice Dive is an ozonic, refreshing fragrance and body care line specifically developed for athletes and active lifestyles. The product shown is a deodorant body spray featuring a vegan formula designed for 48-hour freshness.

While the Adidas brand itself was founded in Germany in 1949 by Adolf Dassler, the personal care and fragrance line is managed under a long-term licensing agreement. The brand origin for the body care line is tied to the partnership between the German sportswear giant and the beauty industry leader Coty Inc.

Manufacturing of Adidas personal care products occurs in multiple locations to serve global markets. Common production sites include Spain and Poland for the European market, while other regions may be served by local facilities. As of 2026, the ultimate ownership of the Adidas personal care brand remains with Coty Inc., a global beauty powerhouse headquartered in the United States, which continues to drive the brand's innovation in the 'athleisure' beauty segment.