Holland & Barrett Vitamin E Cream

Brand and Ownership Overview

Holland & Barrett is one of the world's leading health and wellness retailers and the largest in Europe. The product shown is a Vitamin E cream, a staple in their own-brand skincare range, focusing on natural ingredients like sweet almond oil and shea butter.

Origin and Manufacturing

Founded in 1870 by Alfred Slapps Barrett and Major William Holland in Bishop's Stortford, United Kingdom, the brand has grown from a local grocery and clothing store into an international health powerhouse. Most of their own-brand personal care products are manufactured within the United Kingdom to maintain high quality control standards and meet local regulatory requirements for natural cosmetics.

Corporate Ownership

Since 2017, Holland & Barrett has been owned by LetterOne, an international investment business headquartered in Luxembourg. This acquisition followed the brand's previous ownership by the Carlyle Group. Despite the international ownership, the brand remains deeply rooted in its British heritage, maintaining its primary headquarters in Nuneaton, Warwickshire, England.