Morrisons Cook It Tarragon

Morrisons Cook It Tarragon is a private-label dried herb product sold specifically by the British supermarket chain Morrisons. The brand originates from the United Kingdom, where William Morrison founded the company as an egg and butter stall in Bradford in 1899.

Today, Morrisons is one of the largest supermarket retailers in the UK. The tarragon leaves used in this product are typically sourced globally from regions where the herb grows best, but the final processing and packaging are conducted within the United Kingdom to meet local quality standards.

Since 2021, Morrisons has been owned by the American private equity firm Clayton, Dubilier & Rice (CD&R) following a multi-billion pound acquisition. Despite the change in international ownership, the brand remains headquartered in Bradford and continues to operate primarily within the British market.