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Crownfield Premium Granola Crunchy Oat Clusters

ownerCoop Danmark A/S (Denmark)
originDenmark
manufacturedGreece

Crownfield Premium Granola with Cretan carob, honey, and almonds is a specialized breakfast cereal product under the Crownfield brand, which is a private label owned by the German retail giant Lidl. While the brand itself is a European-wide private label used for various cereal products, this specific 'New Greek Taste' line is manufactured in Greece to emphasize local ingredients like Cretan carob and Greek honey.

As a private label, Crownfield does not exist as an independent company but is part of Lidl's extensive portfolio of exclusive brands. Lidl, in turn, is part of the Schwarz Group, one of the largest retail groups globally. This specific product segment highlights Lidl's strategy of localized manufacturing, sourcing regional specialties from Greek producers to cater to both local and international markets seeking authentic Mediterranean flavors.

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